{"id":817,"date":"2019-09-30T07:46:54","date_gmt":"2019-09-30T11:46:54","guid":{"rendered":"http:\/\/www.seankirbycopy.com\/?p=817"},"modified":"2020-05-15T13:03:01","modified_gmt":"2020-05-15T17:03:01","slug":"landing-page-makeover-music-arts-lesson-studio","status":"publish","type":"post","link":"https:\/\/seankirbycopy.com\/landing-page-makeover-music-arts-lesson-studio\/","title":{"rendered":"Landing Page Makeover: Music & Arts Lesson Studio"},"content":{"rendered":"
When you\u2019re trying to improve your conversion rate, real examples are helpful. But rather than simply tear down an existing landing page, I actually created an improved version. That way you can see the concepts in action.<\/p>\n
For this exercise, I made over a page promoting music lessons for a company called Music & Arts that I found through a paid search ad on Google. Here\u2019s what it looks like as I\u2019m writing this post and how I would optimize it for more conversions.<\/p>\n